As a certified life coach, I am constantly refining my craft to support people in unlocking their full potential. With over 6 years of experience in photography and video editing, and more than 12 years as a seasoned UX designer, I bring a wealth of knowledge to my roles as a UX Lead and Life Coach.

By combining my expertise in design, visual storytelling, and coaching, I gain a deeper understanding of people’s stories and their journeys. This unique blend not only enhances my ability to create meaningful, user-centered designs but also allows me to connect with individuals on a personal level, helping them achieve their goals. My entrepreneurial spirit drives me to continuously explore new opportunities, innovate, and bring fresh perspectives to every project I undertake.

In the realm of UX design, I am a passionate advocate for users' needs, employing design thinking and human-centered methodologies to craft innovative and user-centric solutions. My commitment to understanding users' behaviors has consistently resulted in developing engaging and intuitive experiences, earning recognition and loyalty from customers and stakeholders alike.

Beyond the digital landscape, I've delved into the world of photography and videography since 2018. Collaborating with multiple companies, I've not only added high value to projects but also been recognized for my photography skills, with my work published in a prominent magazine. This dual proficiency allows me to bring a unique blend of creativity and technical expertise to every project.

In addition to my creative endeavors, I’m also an entrepreneur with a strong focus on helping people live better and healthier lives. I believe that design and visual storytelling can play a vital role in enhancing wellness, and I seek out opportunities where my work can make a positive impact in this area.

As a leader, I foster a collaborative and supportive environment, encouraging creativity and growth within my team. My effective communication skills bridge the gap between design and development teams, ensuring the seamless integration of user experience principles into the final product.

Having successfully led cross-functional teams through complex projects, I maintain a sharp focus on deadlines and quality. My strategic vision and ability to identify emerging trends keep our designs at the forefront of the industry, providing a competitive edge for the organizations I've collaborated with.

Driven by the belief that design, visual storytelling, and entrepreneurship should positively impact people's lives, I continually seek opportunities to enhance digital and visual experiences in meaningful ways. Embracing new challenges, staying at the forefront of UX design, and continuously refining my skills in photography, editing, and wellness are integral to my commitment to delivering exceptional and well-rounded experiences for users worldwide.

– Mikael Vemmenby